Resilience in Adversity Women in Dairy conference speaker Amanda Ball

It was at this conference last year that Amanda Ball's promotion to sector strategy director for AHDB Dairy was announced. Now almost 12 months down the line, in what has been a tumultuous period for the dairy sector, Amanda will share with Women in Dairy the emerging thinking in the AHDB Dairy strategy to take us through to 2020.

Setting out a vision, ambitions and a strategy is crucial for any business. The task of shaping and defining that for £7m of levy funds is a responsibility that rests with Amanda and the AHDB Dairy Board. This is done with significant input from staff and importantly is informed by views from dairy farmers and industry about how levy funds should be spent.

Delegates will hear how through strategy development we establish where the greatest opportunities are for the GB industry to increase our competitiveness and productivity and to build our reputation both at home and overseas.

It's in dairy farmers’ best interest to get best return from their levy investment. Women in Dairy can help realise this by connecting with their AHDB team as much as possible and then inspiring others to do the same.

For copies of the conference programme and registration details please contact
Victoria Chomiak on 0845 458 2711 or